Have an inconvenient vision

Remember that thing you didn’t really want to do. The inconvenient thing. But you knew you should. So you did it and felt good.

The inconvenient thing is usually the hard thing. And it’s usually the thing we avoid.

We can’t help it. We’ve evolved to conserve as much energy as possible. So we started creating a world which favours convenience.

More, more and more, for less.

I bought a jet ski with four credit cards because I didn’t want to wait for it. Not waiting was far more convenient than waiting. It turned out to be the best financial decision I ever made.

I avoided learning to code because I didn’t want to be bad at it. I was supposed to be an expert already. I’m still not an expert but I’m getting better.

It’s convenient to keep doing the same things. You know how to do them.

But if it’s change you seek, how well do you think the convenient things will work?

Better to chase the inconvenient things. The ones that require effort and discomfort. They’re what will move you from you are to where you want to be.

If your vision is convenient, it’s probably not too different from how things already are.

Having an inconvenient vision makes it unique. Once you’ve got an inconvenient vision, repeat it to yourself over and over. Yell it aloud.

After a while, you’ll find the inconvenient thing becomes the convenient thing. You’ll wonder how you ever thought differently. And when this happens, you’ll now it’s time to find the next inconvenient place to explore.

My inconvenient vision is to help the world eat better, move more and get after it.

The best way to see your vision into the world? Lead by example. People trust their eyes more than their ears.